Email marketing is not dead – you are just doing it wrong
Contrary to what some people may think, I don't think email is dead. If it is for your company - you are either doing it wrong or your desired target audience is in a much younger demographic. The development of larger
How to create a successful marketing strategy – and why it’s available for free
My February was spent sketching, writing, sourcing images, editing and creating this ebook. It's been a pleasure and my hope is that this will be helpful for anyone that wants to create focus in their marketing activities. I'm currently spreading
Not all customers are created equal
Large brands such as Amazon, knows exactly how much you are going to spend and when you are likely to purchase from them again. They acquire this knowledge through merging all the data they have on you, from purchase, to
How to measure effectiveness of marketing activities
The biggest mistake many companies still do and the one thing that can actually make a difference for your business, is not measuring and following up your marketing activities. In some cases, companies still - despite the digital age that we live