Not all customers are created equal
Large brands such as Amazon, knows exactly how much you are going to spend and when you are likely to purchase from them again. They acquire this knowledge through merging all the data they have on you, from purchase, to
How to keep your skills and knowledge updated in a fast paced world
Earlier this year when I gave a talk at a event I was asked by a member in the audience how I keep updated with the fast paced developments within digital marketing and media specifically. I thought it would be fitting